I help tech companies build better and operate smarter.
Fractional Product Owner. AI strategist. Systems thinker. 20+ years of shipping real products — as a developer, architect, and product lead. I step in where strategy meets execution, and stay until things actually work.
Not just strategy.
Actual delivery.
Most product consultants hand you a roadmap and leave. I stay in the work — leading sprints, aligning teams, and making sure what gets planned actually gets built.
Work with me →I started as a developer in 2005. Spent years building things — Drupal projects, Laravel systems, integrations, platforms. Eventually I realized the most valuable thing I could do wasn't write the code. It was figure out what to build and why.
I moved into architecture, then product strategy, then full product ownership. I've led distributed engineering teams, launched SaaS products, built automation systems from scratch, and founded three companies — including a photography studio I scaled into a fully systemized operation with a custom-built platform.
"The edge I bring is fluency in both worlds. I can sit in a product review with stakeholders and a sprint planning session with engineers — and speak both languages without losing anything in translation."
I've been working remotely with US and EU companies since 2009. I work as a real member of your team — not a consultant who shows up for calls and disappears between them.
I'm currently available for fractional engagements. If your product needs senior ownership, or your operations need serious automation — let's talk.
Three ways I can
help your team
I don't do everything. I do these three things very well — and I'm honest when something falls outside my scope.
Fractional Product Ownership
I embed in your team as your Product Owner — owning the roadmap, leading sprints, writing specs, managing stakeholders, and making sure the right things get shipped in the right order.
AI Product Strategy
I help you figure out where AI actually belongs in your product — not what's trending, but what solves real problems for real users. Then I help you build it with the right tools.
Operations Automation
I design and implement automation systems that eliminate manual work — connecting your tools, building workflows, and turning repetitive processes into things that run themselves.
How an engagement works
No long proposals. No discovery theater. A straightforward process to figure out if we're a fit — and move fast if we are.
We talk
A 30-minute call. You tell me what's going on. I ask honest questions and tell you what I think.
I assess
I'll tell you clearly if I can help, what that looks like, and what it costs. No fluff, no overselling.
We agree
Simple contract. Fixed scope or hourly retainer — whichever fits your situation better.
I show up
I join your tools, your standups, your Slack. I work like a real team member — because that's what this is.